Design is Important
Hey, a web designer telling you design is important? Well, duh!
The last thing customers want to see, is a company that tries to build itself up without having a good design to do so.
Just think — would you want to browse a website that is disorganized and difficult to navigate?
Or how about a website that doesn’t work on your phone or tablet?
I hate going to a website and not being able to find a simple way to contact the company. That happens a lot more times than you would think.
Once your design is made public, you should expect to have a large number of people viewing it, within a relatively short period of time.
When you (or your web designer) are putting your design together, remember that it should reflect what you want your brand image to say about your company. Not just look good, but does it comfy the feeling and vibe your company has.
Hiring a professional may not be necessary when designing your website, as there are a number of resources available, some of which are free. Keep in mind that using those resources can prove to be difficult and other people can use them too. So how authentic and original are you being when Sally Shoe’s and Joe’s Coffee is using the same website design.